China is complex and challenging market to succeed in, cultural diversity, distinct consumer attitude, fast evolving economic context require disruptive expansion strategy to get there. With deep understanding and expertise of the market, we are well equipped to help you identify opportunities, work out strategies, make operational plans, find right partners and develop innovative sales and distribution channels.
The year ahead is set to be full of digital challenges, being technologically disruptive can help you navigate the rapidly evolving market, we have the expertise and resources to support you to better understand the latest technologies especially those data-driven and determine the best tools to achieve your goals.
Growing systematically in both home (Italy) and overseas (China) market requires global vision and local expertise, which is why we provide intercultural branding, integrated on-going marketing mix, cross-cultural/multilingual communications and overseas event.
In the context of Italian lifestyle, we are committed to create professional training programmes, enriched by valuable live experience, for Italian food and wine lovers who live in China to empower them not only by educational contents but also by the cultural value.